Matchday campaignSame player · same offer · a different experience
Language mismatch → lost conversion
A click. Then a language barrier.Language mismatch
Sofía expects Español
EmailEN
NORTHSTAR / MATCHDAY

Your matchday starts here.

Explore the offer for your next match. All the details, in one place.

Explore the offer
LandingPT
NORTHSTAR / MATCHDAY

Seu dia de jogo começa aqui.

Descubra a oferta para o seu próximo jogo. Todos os detalhes, em um só lugar.

Ver a oferta
“Is this the same offer?”Different language. Extra doubt. Another reason to leave.
Before → with RealtimeCDP · one player, two experiences
Their language. Fewer barriers to conversion.One language from the message to the landing page

Step 1 of 8: Don’t lose them after the click. Español selected.